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Why Become Diamond Certified?
Generate an ongoing flow of new, quality-conscious customers. If your company qualifies for Diamond Certified, it will be featured annually in the full-color Diamond Certified Directory, the most distributed and used directory of top-rated companies in Northern California.
Get an official "seal of approval" from diamondcertified.org. We'll create a unique Company Report (featuring more than 20 article sections) and a 2-minute high-definition video to be included on the most highly trafficked site for finding and choosing local companies in Northern California.
Gain customer awareness through Diamond Certified marketing campaigns. In addition to 400 million+ digital marketing impressions, Diamond Certified companies benefit from 5,000+ in-game San Francisco Giants and KNBR radio announcements and 3,700+ KTVU, KICU, KCBA and KION TV announcements every year.
Reach 2 out of 3 affluent consumers in your area EVERY WEEK with quality positioning in ongoing newspaper advertising listings of Diamond Certified companies.
Receive strategic marketing, branding and advertising tools to increase your repeat customer rate and improve your company's positioning. Custom-printed brochures, e-brochures, the Diamond Certified Logo, signage and labels will increase your transaction rate by immediately proving your company's impressive track record.
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Tag Archives: reaching affluent families
Diamond Certified is the brand that builds your company (if you qualify). It means Quality, Helpful Expertise and Customer Satisfaction, backed by a Performance Guarantee. To create this meaning, we’ve operated the most accurate ratings of local companies available. We’ve … Continue reading
Fortunately, El Niño has brought his rain and snow to our parched state. A last wet blast as we head into spring sets the stage for sunny skies, flowers blooming, birds nesting and new grasses growing. Spring is a season … Continue reading
If you qualify for Diamond Certified, it’s incredibly important that you show prospects and customers that you earned it. The enclosed 2015 Awareness and Influence Report illuminates the power Diamond Certified has on both your potential and past customers. More … Continue reading
There are Quality Customers and then, well, there’s everybody else. The difference is striking, as seen in this simple table. Divided into four key dimensions, it’s the Quality Customers who 1) seek quality as their number one shopping priority, 2) … Continue reading
Everyone at the Diamond Certified Resource team is really excited about our plans to build Diamond Certified companies in 2016. We’re doing it by heavily investing in four main areas: 1. We’re increasing the quantity of Diamond Certified Directories we … Continue reading
What if it was as easy as flipping a switch to get your prospective customers (Prospects) to trust your company? You simply reach for the trust switch, flip it to the ON position, and your Prospect immediately changes from someone … Continue reading
On behalf of our Diamond Certified Program team, I want to wish you and your family a wonderful Holiday season. I’m really excited about our plans to grow the Diamond Certified Program in 2014. We’re doing it by heavily investing … Continue reading
When I sit down to write you a monthly update, I always like to look back and see what I wrote one year ago as a point of reference. This month, I felt compelled to pay homage to the June … Continue reading
In March, American Ratings Corporation (ARC) held Diamond Certified Expert & Digital Workshops at several locations throughout the Greater Bay Area. In addition to presenting an opportunity for local Diamond Certified company owners to meet each other and talk about … Continue reading