Tag Archives: increase business

The Medium is the Message

A half-century ago, Marshall McLuhan coined the phrase, “The medium is the message” to make the point that the context that info resides in (the medium) has a significant impact on the reception of the message; thus, the medium combines … Continue reading

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Spring Training for Your Team!

Now’s about the time that our never-ending rain will stop. Indeed, the winter storms are subsiding, and as surely as spring follows winter, renewal begins. Spring sets the stage for sunny skies, flowers blooming, birds nesting and new grasses growing. … Continue reading

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Giving Thanks

Our entire team at American Ratings Corporation wishes you and your loved ones a wonderful Thanksgiving season. For me, this is the time of year to thank special people and reflect on outstanding deeds—an ideal precursor for personal and business … Continue reading

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The Wisdom of Rated Highest in Quality and Helpful Expertise

I’m sure we agree that growing your Quality Customer base is the right path to building your company for the long haul. It’s your Quality Customers who allow you to produce good-margin work, nurture staff members who take pride in … Continue reading

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Compete or Shrink

Competition is a fascinating game. It starts with the concept of supply and demand. If you had no competitors (supply), all of your customers (demand) would be obliged to buy from you when they wanted the services you provide. Quite … Continue reading

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The Brand That Builds

Diamond Certified is the brand that builds your company (if you qualify). It means Quality, Helpful Expertise and Customer Satisfaction, backed by a Performance Guarantee. To create this meaning, we’ve operated the most accurate ratings of local companies available. We’ve … Continue reading

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Spring Training for Your Team!

Fortunately, El Niño has brought his rain and snow to our parched state. A last wet blast as we head into spring sets the stage for sunny skies, flowers blooming, birds nesting and new grasses growing. Spring is a season … Continue reading

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Top Rated for Quality and Expertise

If you qualify for Diamond Certified, it’s incredibly important that you show prospects and customers that you earned it. The enclosed 2015 Awareness and Influence Report illuminates the power Diamond Certified has on both your potential and past customers. More … Continue reading

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More in 2016

Everyone at the Diamond Certified Resource team is really excited about our plans to build Diamond Certified companies in 2016. We’re doing it by heavily investing in four main areas: 1. We’re increasing the quantity of Diamond Certified Directories we … Continue reading

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Game On!

Is business a game or something else entirely? Smart people can disagree, but I feel it’s helpful on occasion to view a company’s strategy and tactical choices like a game. By playing along with this “game of business” thought experiment, … Continue reading

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